"Digg Does The Google Reader Survey That Google Should've Done" →

You can’t help but wonder how and why Google — a company that lives and breathes data — never bothered to survey Google Reader users to measure their passion for the product before they decided to shut it down on July 1st.

Probably because Google know exactly how many users Reader has, what feeds they follow, how often they check them etc.

(For every single user— not just the ones who chose to fill out a survey for Digg…)