Heads-up displays and augmented reality are coming, no doubt. But a lot of the people who are excited about it today seem to be men with very troubling issues.

Just watch the video.

I'm sure that there are dozens of ways that this kind of technology will be able to improve people's lives. But it seems that we aren't yet at the stage where the people selling the tech are looking at improving normal people's lives. (It feels like there is something very telling about the fact that the user of the AR tech in this video drives a Ferrari — not a symbol of engineering or style, but of ostentatious luxury and wealth.)

If the applications being touted are things like this, is it any wonder that people find the idea of Google Glass a bit creepy?

Update - Exhibit B: "How to make sex 'more awesome' using Google Glass"

Some Random Nerd